Private Label | Amadori Italian Protein Company

WITH AN INTEGRATED APPROACH, THE AMADORI GROUP STANDS AS A SOLID PARTNER TO LARGE RETAILERS

Beyond the strength of branded range, we offer industrial collaboration for the development of private label projects, which are increasingly strategic for brands of all categories, from supermarkets and hypermarkets to modern discount stores.

From custom projects to ready-made references, our goal is to build together an assortment aligned with channel needs and price points, delivering an offering consistent with the retailer's identity and market expectations.

References and formats for every channel's need

Designed to meet key consumer occasions, our private label offering includes a wide variety of references, including traditional cuts of chicken and turkey, ideal for building essential and recognizable ranges, as well as prepared raw, ready-to-cook, breaded, crispy and appetizing products. The range also features cooked specialties, ready to heat, and charcuterie products, especially cooked poultry-based sausages, such as sliced and sliced roasts and frankfurters.

Higher value-added offerings, such as products raised without antibiotics, are also available for consumers who care about quality, welfare, and service.

Or diverse offering is complemented by a high degree of flexibility in terms of formats, fixed- or variable-weights, and packaging types, including up to 70 percent R-PET plastic trays.

Label design: distinctive customization

The pack is a space for meeting and storytelling. That is why we also support signs in designing or declining graphics, taking care of content structure, information hierarchies and visual consistency.

Brand name, visuals, product description, claims and pluses, preparation tips, nutritional information, ingredients, and disposal directions are organized to ensure clarity, recognizability, and consistency with the sign's identity, facilitating on-shelf choice.

Alongside the insignia, between brand and MDD